JoinSEA MCN Team Supports Haier Super Brand Day Livestream
September 2026 | Company News | Live Commerce
In September 2026, JoinSEA’s MCN (Multi-Channel Network) team participated in Haier Super Brand Day, supporting the campaign through livestream hosting, content delivery, and sales activities.
The campaign provided an opportunity for our team to showcase Haier’s home appliances through interactive product presentations, helping online shoppers better understand product features while creating an engaging livestream shopping experience.
Bringing Haier Products Closer to Consumers
During the Haier Super Brand Day livestream, JoinSEA’s MCN team was responsible for presenting products, delivering livestream content, and supporting sales conversions.
Our livestream hosts introduced Haier’s products, highlighted their key features and benefits, and engaged with viewers through real-time interactions.
By combining product knowledge with interactive presentations, the team aimed to make the online shopping experience more informative, accessible, and engaging.
Driving Engagement Through Live Commerce
Live commerce offers brands an interactive way to connect with consumers, combining product demonstrations, real-time communication, and convenient purchasing opportunities.
For the Haier Super Brand Day campaign, JoinSEA’s MCN team focused on delivering relevant product content, maintaining viewer engagement, and encouraging purchase decisions throughout the livestream.
The experience further strengthened our team’s practical understanding of livestream sales, audience communication, and product presentation techniques.
Strengthening JoinSEA’s MCN Capabilities
At JoinSEA, we recognize the growing importance of live commerce in today’s digital retail landscape.
Through projects such as Haier Super Brand Day, our MCN team continues to build hands-on experience in livestream hosting, content execution, and sales support.
These experiences contribute to our ongoing efforts to deliver professional and engaging live commerce services for brands operating in Malaysia’s evolving e-commerce market.
We appreciate the opportunity to support Haier Super Brand Day and look forward to creating more engaging live shopping experiences for brands and consumers.
